Omni Online Strategies builds fully managed cold email and multi-channel outbound systems. Prospect list building, deliverability infrastructure, AI-personalized sequences, LinkedIn and SMS — all running on autopilot while your team closes deals.
Most companies fail at cold outbound because they treat it as a single email blast. Real outbound is a system — infrastructure, data, copy, sequencing, and optimization working together. We build the whole thing.
We build ICP-targeted prospect lists filtered by job title, seniority, company size, industry, geography, and buying intent signals. Every contact verified before it enters a sequence. No spray-and-pray — only high-probability targets. See a live example: AI agent that finds active Meta advertisers and builds outreach-ready lists →
We register dedicated sending domains, configure SPF, DKIM, and DMARC, provision and warm mailboxes via Instantly, set up mailbox rotation across Google Workspace and Microsoft 365, and monitor inbox placement continuously. Your emails land in the primary inbox.
GPT-4o reads each prospect's company website, LinkedIn profile, recent news, and job postings to generate a unique first line and personalized angle for every email. Not merge tags — actual research-backed personalization that gets replies. See it in action: Real Estate Agent Outreach Machine →
Multi-touch sequences across email, LinkedIn, and SMS. Each follow-up triggers based on the prospect's behavior — opens, clicks, replies, or silence. Cadence calibrated to your sales cycle. Managed and optimized continuously by our team. Live example: multi-channel physician outreach for clinical trials →
The best email copy in the world means nothing if it lands in spam. Most companies fail at cold email because they send from their main domain, skip mailbox warmup, and ignore DNS configuration. The result: reputation damage, low open rates, and zero replies. Omni builds your sending infrastructure from the ground up — separate domains, warmed mailboxes, SPF/DKIM/DMARC configured correctly, and continuous inbox placement monitoring. We fix the plumbing before we turn on the tap. See the full outbound system: our AI automation agency overview →
| Tool | Category | Role in the System |
|---|---|---|
| Prospecting | ICP-targeted B2B contact database. Filtered by title, seniority, company size, industry, geography, and technology stack. Primary source for prospect lists. | |
| Prospecting | Enterprise-grade contact and intent data. Used for high-value accounts and mid-market segments where Apollo coverage is thinner. | |
| Enrichment | Dynamic data enrichment and waterfall lead verification. Pulls website data, LinkedIn profiles, news mentions, and job postings to fuel AI personalization. | |
| Email Outreach | Multi-step cold email sequences. Manages sending schedules, follow-up cadences, reply detection, unsubscribes, and deliverability monitoring across all mailboxes. | |
| Warmup | Mailbox warmup for all new sending domains. Builds sender reputation over 2 to 3 weeks before any cold emails are sent. Prevents immediate spam filtering. | |
| Verification | Email verification before every send. Removes invalid, catch-all, and risky addresses to protect sender reputation and maintain bounce rates below 2%. | |
| AI | Generates unique personalized first lines and email angles for each prospect using company research, LinkedIn data, and job posting signals pulled by Clay and n8n. | |
| Orchestration | Workflow orchestration layer. Connects Apollo, Clay, OpenAI, Saleshandy, and Supabase into automated pipelines. Handles list processing, enrichment, and sequence loading. | |
| SMS | SMS follow-up sequences triggered after email engagement. Adds a second channel touchpoint for warm prospects who opened but haven't replied. | |
| Social | Connection requests, profile views, and LinkedIn messages as part of multi-channel sequences. Coordinated with email timing through n8n workflows. | |
| Database | Campaign database. Stores prospect records, enrichment data, sending history, reply tracking, and performance metrics for every active campaign. |
Every sequence is customized to your ICP, offer, and sales cycle. This is the structure we use for most B2B campaigns targeting decision-makers with 30 to 90 day sales cycles.
Short, specific, and research-backed. References something real about the prospect's company or role. No generic pitches. 3 to 4 sentences max. Single soft CTA asking for a conversation.
EmailProfile view signals interest before the connection request lands. Connection note references the email topic without repeating it verbatim.
LinkedInNew approach to the same problem. Often leads with a relevant stat, a client result, or a specific pain point for their industry. Keeps it under 100 words.
EmailPersonal and brief. References the email thread and adds one piece of relevant value — a case study, a benchmark, or a specific question about their current process.
LinkedInBrief reference to a result we delivered for a similar company in their industry. No walls of text. One outcome, one number, one ask.
EmailSent only to prospects who opened 2 or more emails but haven't replied. Ultra-short, casual, human tone. References the email thread by subject line.
SMSLow-pressure, honest close. Acknowledges timing may be off, offers to reconnect in 90 days, and leaves the door open. Often generates replies from previously silent prospects.
EmailBuyer psychology, pain points, and objections are different in every industry. We build copy, targeting, and sequences that speak your buyer's language.
Physician outreach, medical device sales, healthcare SaaS, clinical research, and hospital procurement — navigating long sales cycles and compliance-aware buyers. See demo →
General contractors, developers, property managers, subcontractors, and CRE firms. Outreach timed to project announcements, permit filings, and market activity. See demo →
Outbound for B2B SaaS targeting VP and C-suite buyers in technical and non-technical roles. ICP segmentation by company tech stack, funding stage, and headcount growth signals. See demo →
Business development outreach for law firms, accounting firms, consulting practices, and advisory businesses targeting GCs, CFOs, and operations leaders. See demo →
Outbound targeting freight brokers, shippers, procurement managers, and operations directors at mid-market manufacturers and distributors. See demo →
Wealth management, lending, fintech, and insurance outbound targeting business owners, CFOs, and finance leaders with compliant, value-first messaging. See demo →
We define your ideal customer profile, map your value prop to specific buyer pain points, and agree on targeting criteria, sequence structure, and success metrics.
Domain registration, DNS configuration, mailbox provisioning, warmup via Instantly. All sending infrastructure ready before a single email is sent.
Apollo and ZoomInfo prospect lists built to your ICP. AI-personalized email copy written and reviewed. Sequence loaded into Saleshandy and tested end-to-end.
Campaign goes live. We monitor reply rates, inbox placement, and bounce rates daily. Sequences are A/B tested and refreshed continuously for performance.
We build the sending infrastructure correctly before any email is sent. SPF, DKIM, DMARC, mailbox warmup, rotation — the plumbing that determines whether your campaign works or tanks.
Not mail merge. GPT-4o reads real data about each prospect — their company, their role, recent news — and writes a personalized first line for every single email in the sequence.
Email alone leaves meetings on the table. We coordinate email, LinkedIn, and SMS into a single sequence so you're reaching buyers through every channel without doubling your workload.
You don't touch Saleshandy, configure a domain, or refresh a prospect list. We manage everything — setup, sending, monitoring, optimization, and monthly reporting.
For qualified campaigns, we offer performance-based pricing tied to held meetings. You pay for results, not just effort.
Every campaign is built to CAN-SPAM standards — valid physical address, clear unsubscribe, honest subject lines. International campaigns factor in GDPR and CASL where applicable.
Tell us your ICP, your offer, and your current outbound situation. We'll map a system and show you exactly how it works before you commit to anything.