Done-for-You Cold Email & Outbound Sales Agency

We Build the Outbound Machine
That Books Your
B2B Meetings

Omni Online Strategies builds fully managed cold email and multi-channel outbound systems. Prospect list building, deliverability infrastructure, AI-personalized sequences, LinkedIn and SMS — all running on autopilot while your team closes deals.

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B2B sales professional with automated multi-channel outreach workflow — email, SMS, WhatsApp, calls, CRM qualification, appointment booking, and deal closing — built by Omni Online Strategies
85%
Cold emails that miss the inbox
$6.20
Avg cost per qualified lead
7 days
From kickoff to first send
3–5%
Positive reply rate target
What We Build

The Full Outbound Stack, Done for You

Most companies fail at cold outbound because they treat it as a single email blast. Real outbound is a system — infrastructure, data, copy, sequencing, and optimization working together. We build the whole thing.

Prospect List Building

We build ICP-targeted prospect lists filtered by job title, seniority, company size, industry, geography, and buying intent signals. Every contact verified before it enters a sequence. No spray-and-pray — only high-probability targets. See a live example: AI agent that finds active Meta advertisers and builds outreach-ready lists →

ApolloZoomInfoClayRocketReachHunter.io

Email Deliverability Infrastructure

We register dedicated sending domains, configure SPF, DKIM, and DMARC, provision and warm mailboxes via Instantly, set up mailbox rotation across Google Workspace and Microsoft 365, and monitor inbox placement continuously. Your emails land in the primary inbox.

InboxKitInstantlyGoogle WorkspaceMicrosoft 365GoDaddy

AI-Personalized Email Copy

GPT-4o reads each prospect's company website, LinkedIn profile, recent news, and job postings to generate a unique first line and personalized angle for every email. Not merge tags — actual research-backed personalization that gets replies. See it in action: Real Estate Agent Outreach Machine →

OpenAI GPT-4oClaude APIClayn8nApify

Multi-Step Multi-Channel Sequences

Multi-touch sequences across email, LinkedIn, and SMS. Each follow-up triggers based on the prospect's behavior — opens, clicks, replies, or silence. Cadence calibrated to your sales cycle. Managed and optimized continuously by our team. Live example: multi-channel physician outreach for clinical trials →

SaleshandyLinkedInTwilio SMSn8nSmartlead
The Deliverability Problem

Most Cold Email Fails Before It's Even Read

85%
Cold emails never reach the primary inbox

Deliverability Is the Whole Game

The best email copy in the world means nothing if it lands in spam. Most companies fail at cold email because they send from their main domain, skip mailbox warmup, and ignore DNS configuration. The result: reputation damage, low open rates, and zero replies. Omni builds your sending infrastructure from the ground up — separate domains, warmed mailboxes, SPF/DKIM/DMARC configured correctly, and continuous inbox placement monitoring. We fix the plumbing before we turn on the tap. See the full outbound system: our AI automation agency overview →

The Technical Stack

How We Run Your Outbound System

ToolCategoryRole in the System
Apollo
Prospecting ICP-targeted B2B contact database. Filtered by title, seniority, company size, industry, geography, and technology stack. Primary source for prospect lists.
ZoomInfo
Prospecting Enterprise-grade contact and intent data. Used for high-value accounts and mid-market segments where Apollo coverage is thinner.
Clay
Enrichment Dynamic data enrichment and waterfall lead verification. Pulls website data, LinkedIn profiles, news mentions, and job postings to fuel AI personalization.
Saleshandy
Email Outreach Multi-step cold email sequences. Manages sending schedules, follow-up cadences, reply detection, unsubscribes, and deliverability monitoring across all mailboxes.
Instantly
Warmup Mailbox warmup for all new sending domains. Builds sender reputation over 2 to 3 weeks before any cold emails are sent. Prevents immediate spam filtering.
Hunter.io
Verification Email verification before every send. Removes invalid, catch-all, and risky addresses to protect sender reputation and maintain bounce rates below 2%.
OpenAI GPT-4o
AI Generates unique personalized first lines and email angles for each prospect using company research, LinkedIn data, and job posting signals pulled by Clay and n8n.
n8n
Orchestration Workflow orchestration layer. Connects Apollo, Clay, OpenAI, Saleshandy, and Supabase into automated pipelines. Handles list processing, enrichment, and sequence loading.
Twilio
SMS SMS follow-up sequences triggered after email engagement. Adds a second channel touchpoint for warm prospects who opened but haven't replied.
LinkedIn
Social Connection requests, profile views, and LinkedIn messages as part of multi-channel sequences. Coordinated with email timing through n8n workflows.
Supabase
Database Campaign database. Stores prospect records, enrichment data, sending history, reply tracking, and performance metrics for every active campaign.
Sequence Structure

What a Typical Outbound Sequence Looks Like

Every sequence is customized to your ICP, offer, and sales cycle. This is the structure we use for most B2B campaigns targeting decision-makers with 30 to 90 day sales cycles.

Day 1

First Email — AI-Personalized Cold Intro

Short, specific, and research-backed. References something real about the prospect's company or role. No generic pitches. 3 to 4 sentences max. Single soft CTA asking for a conversation.

Day 2

LinkedIn Profile View + Connection Request

Profile view signals interest before the connection request lands. Connection note references the email topic without repeating it verbatim.

LinkedIn
Day 4

Second Email — Different Angle

New approach to the same problem. Often leads with a relevant stat, a client result, or a specific pain point for their industry. Keeps it under 100 words.

Day 7

LinkedIn Message (If Connected)

Personal and brief. References the email thread and adds one piece of relevant value — a case study, a benchmark, or a specific question about their current process.

LinkedIn
Day 10

Third Email — Social Proof or Case Study

Brief reference to a result we delivered for a similar company in their industry. No walls of text. One outcome, one number, one ask.

Day 14

SMS Touchpoint (Warm Prospects Only)

Sent only to prospects who opened 2 or more emails but haven't replied. Ultra-short, casual, human tone. References the email thread by subject line.

SMS
Day 21

Final Email — The Breakup

Low-pressure, honest close. Acknowledges timing may be off, offers to reconnect in 90 days, and leaves the door open. Often generates replies from previously silent prospects.

Industries

Every Campaign Is Built for Your Vertical

Buyer psychology, pain points, and objections are different in every industry. We build copy, targeting, and sequences that speak your buyer's language.

Healthcare & Life Sciences

Physician outreach, medical device sales, healthcare SaaS, clinical research, and hospital procurement — navigating long sales cycles and compliance-aware buyers. See demo →

physician outreachhealthcare B2Bmedtech outbound

Construction & Real Estate

General contractors, developers, property managers, subcontractors, and CRE firms. Outreach timed to project announcements, permit filings, and market activity. See demo →

contractor outreachdeveloper outboundCRE cold email

SaaS & Technology

Outbound for B2B SaaS targeting VP and C-suite buyers in technical and non-technical roles. ICP segmentation by company tech stack, funding stage, and headcount growth signals. See demo →

SaaS outboundB2B tech cold emailstartup lead gen

Legal & Professional Services

Business development outreach for law firms, accounting firms, consulting practices, and advisory businesses targeting GCs, CFOs, and operations leaders. See demo →

law firm BDconsulting outreachadvisory cold email

Logistics & Manufacturing

Outbound targeting freight brokers, shippers, procurement managers, and operations directors at mid-market manufacturers and distributors. See demo →

freight outboundmanufacturing BDsupply chain outreach

Financial Services

Wealth management, lending, fintech, and insurance outbound targeting business owners, CFOs, and finance leaders with compliant, value-first messaging. See demo →

fintech outboundwealth management BDfinancial services cold email
Process

How We Launch Your Campaign

STEP 01

ICP & Offer Workshop

We define your ideal customer profile, map your value prop to specific buyer pain points, and agree on targeting criteria, sequence structure, and success metrics.

STEP 02

Infrastructure Setup

Domain registration, DNS configuration, mailbox provisioning, warmup via Instantly. All sending infrastructure ready before a single email is sent.

STEP 03

List Build & Copy

Apollo and ZoomInfo prospect lists built to your ICP. AI-personalized email copy written and reviewed. Sequence loaded into Saleshandy and tested end-to-end.

STEP 04

Launch & Optimize

Campaign goes live. We monitor reply rates, inbox placement, and bounce rates daily. Sequences are A/B tested and refreshed continuously for performance.

Why Omni

Why Companies Choose Omni for Outbound

Infrastructure First

We build the sending infrastructure correctly before any email is sent. SPF, DKIM, DMARC, mailbox warmup, rotation — the plumbing that determines whether your campaign works or tanks.

AI Personalization That Actually Works

Not mail merge. GPT-4o reads real data about each prospect — their company, their role, recent news — and writes a personalized first line for every single email in the sequence.

Multi-Channel by Default

Email alone leaves meetings on the table. We coordinate email, LinkedIn, and SMS into a single sequence so you're reaching buyers through every channel without doubling your workload.

Fully Managed

You don't touch Saleshandy, configure a domain, or refresh a prospect list. We manage everything — setup, sending, monitoring, optimization, and monthly reporting.

Performance Pricing Available

For qualified campaigns, we offer performance-based pricing tied to held meetings. You pay for results, not just effort.

CAN-SPAM Compliant

Every campaign is built to CAN-SPAM standards — valid physical address, clear unsubscribe, honest subject lines. International campaigns factor in GDPR and CASL where applicable.

FAQ

Frequently Asked Questions

A cold email agency builds and manages outbound email systems that identify target buyers, enrich their contact data, write AI-personalized emails, and send multi-step sequences designed to book discovery calls. Omni handles everything from domain setup and mailbox warmup to prospect list building, copywriting, sending, and performance tracking.
Email deliverability refers to whether your emails land in the primary inbox, the promotions tab, or spam. Up to 85% of cold emails never reach the primary inbox due to poor sender reputation, misconfigured DNS records, unwarmed mailboxes, or blacklisted domains. Omni sets up dedicated sending domains, configures SPF/DKIM/DMARC, warms mailboxes, manages rotation, and monitors inbox placement continuously.
Prospect lists are built using Apollo, ZoomInfo, Clay, and RocketReach filtered by job title, seniority, company size, industry, geography, and intent signals. Every contact is verified via Hunter.io before entering a sequence to protect sender reputation. Lists are refreshed regularly and segmented by buyer persona.
Saleshandy for multi-step sequences, Apollo and ZoomInfo for prospecting, Clay for data enrichment, InboxKit for domain and mailbox infrastructure, Instantly for warmup, OpenAI GPT-4o for AI personalization, n8n for workflow orchestration, Hunter.io for email verification, Twilio for SMS, and LinkedIn for social touchpoints.
Each warmed mailbox sends 30 to 50 emails per day. Campaigns scale by adding mailboxes across multiple domains. A standard 5 to 10 mailbox setup sends 150 to 500 emails per day while maintaining strong deliverability. Volume is calibrated to inbox placement — not maximized for its own sake.
Yes. Omni builds multi-channel sequences combining cold email, LinkedIn connection requests and messages, and SMS follow-ups via Twilio. Each channel is triggered based on the prospect's engagement with the previous touchpoint, orchestrated through n8n and Saleshandy.
New domain and mailbox infrastructure requires 2 to 3 weeks of warmup before sending begins. With existing warmed infrastructure, a campaign can launch in 7 to 10 days. Omni handles all setup including domain registration, DNS configuration, mailbox provisioning, warmup, list building, copy, and sequence loading.
Yes. B2B cold email to business addresses is legal under CAN-SPAM when it includes a valid physical address, a clear unsubscribe mechanism, and honest subject lines. Omni builds all campaigns to be fully CAN-SPAM compliant. International campaigns factor in GDPR and CASL requirements.
Let's Talk

Tell Us Who You're Trying to Reach

Tell us your ICP, your offer, and your current outbound situation. We'll map a system and show you exactly how it works before you commit to anything.

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